Sep 1910 ways to generate leads on LinkedInWhenever I do a poll on LinkedIn about Lead generation it sparks a big discussion. We can’t live without leads, so how do we get them? In this article, I’ll break down the key principles behind all successful lead generation strategies and give you 10 practical ways to get started. The Three Pillars of Lead Generation …LinkedIn4 min readLinkedIn4 min read
Sep 13LinkedIn from Scratch: How I’d get to £10k revenue FASTStarting out on a platform as vast as LinkedIn in 2023 can be daunting. You’re about to discover a golden roadmap to £10k in revenue — and faster than you might think. Ready to dive in? 1. The Golden Offer If I were to start from scratch today, I wouldn’t dabble in countless small…LinkedIn5 min readLinkedIn5 min read
Sep 117 Tips To Level Up Your LinkedIn ProfileYour profile is the key to growing your network, building trust and educating your audience about how you can help them. Every time you connect, send a message, comment or post, you’ll attract views to your profile. Your profile isn’t just a CV, it’s a landing page for your prospects…LinkedIn6 min readLinkedIn6 min read
Sep 3Lead Magnets on LinkedIn? + 8 ways to promote themI’ve been creating and using Lead Magnets on LinkedIn for almost 5 years. I don’t use paid ads, I use them organically. Many people have approached me and asked me the question and my aim with this article is to help you understand what makes a lead magnet work on…LinkedIn6 min readLinkedIn6 min read
Aug 286 Toxic LinkedIn Behaviours You’ll Want to DodgeLet’s talk about the dark side of the networking moon — those bad practices that we all encounter, but would rather avoid. Now, LinkedIn can be an incredible tool for networking, personal branding, and sales. But just like any social platform, it has its share of bad apples. You’ve seen…LinkedIn3 min readLinkedIn3 min read
Aug 28Wearing two hats on LinkedIn: Should I create a second profile?I get asked this question in almost every workshop I run. It goes like this: “I have two different services for completely different target markets, should I have two LinkedIn profiles?” It’s not uncommon for someone to have two different roles these days. …LinkedIn6 min readLinkedIn6 min read
Aug 27How to leverage the Mere Exposure Effect to grow your businessEver wondered why a catchy jingle you heard just once gets stuck in your head? Or why you gravitate towards brands you frequently see on social media? That’s the power of the mere exposure effect at work. What is the Mere Exposure Effect? In psychology, the mere exposure effect refers to the phenomenon where people tend…Social Selling5 min readSocial Selling5 min read
Aug 17The Science behind going viral on LinkedInI’ve gone viral on LinkedIn about 15–20 times over the last few years. Whilst going viral might not be your primary objective, it can be a very intoxicating experience. Having thousands and millions of people engaging with your content can feel flipping awesome. In this article, I’m going to break…LinkedIn6 min readLinkedIn6 min read
Aug 136 beefs I have with social mediaI’m fed up of seeing the BS on social media. What is worse, I’m fed up how insidious it is and how to convinces people to replicate what they are seeing. #1 Alex Hormozi Wannbe’sAlex Hormozi6 min readAlex Hormozi6 min read
Aug 12What’s the difference between social sellers, content creators and Influencers?I’m unravelling it all — content creators, influencers, sales pros, and authentic social sellers. Why write this? Well, I’m sick of seeing business owners get lost in the social media landscape. They are getting advice from influencers and content creators which in most cases doesn’t fit their business and they…Social Selling5 min readSocial Selling5 min read
